Wednesday, 21 March 2012

Marx Reloaded @ ICA


It may seem a wrong thing to say, but Marx is in urgent need of a re-brand. Stalin hijacking your theories for his own totalitarian ends? Talk about your pr-nightmares. Karl couldn’t half use a Max Clifford style guru to bat back some of the bad press of the McCarthy era. And how can a battered old Penguin classic copy of the communist manifesto possibly compete with the slick advertising campaigns of capitalism? Marx Reloaded is an attempt to re-relate to the public: a mixture of animation and interviews, with appearances from the likes of Slavoj Žižek and Antonio Negri. It takes some of the central ideas of the 19th century German socialist and philosopher and applies them to our modern monetary madness. So take the red pill, and see how deep the rabbit hole goes…

www.lecool.com

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